This magazine addresses the needs of upper elementary, middle and high school students by much needed career planning information in an interesting and inspiring way. The articles, many written by educational and industry leaders, discuss a broad range of topics concerning career awareness, how to improve school and test performance, understanding finances and personal, motivational ideas. The careers that are profiled emphasize Science, Technology, Engineering and math (STEM) and the magazine’s aim is to reach groups that are under-represented in STEM professions.